Years ago, a friend of mine had a hot American sports car – front engine, rear-wheel powered. When Mark needed new tires, he asked his mechanic to recommend the best tires for speed, handling and the ability to whisk water away. Mark chose the market leader in speed-rated tires.
Want the best results? Sometimes it makes sense to go with the market leader.
This brings us to the world of lead generation. Messages are swirling around the internet and social media claiming to deliver lead-generating results that rival those of the LinkedIn Sales Navigator system. Perhaps you’ve seen such messages. Before you commit to a supplier that’s making these grand promises, consider the merits of LinkedIn:
LinkedIn delivers the strength of the world’s largest business network
LinkedIn Sales Navigator taps into the power of LinkedIn’s 575 million-member network. This includes 2.8 million decision makers and 260,000 C-suite executives. Also, LinikedIn is home to more than 9 million business profiles from just about every country on earth.
What’s more, 75 percent of all registered LinkedIn users have incomes over $50,000, and 44 percent have incomes over $75,000. Plus, executives from all Fortune 500 companies are on LinkedIn. And a recent survey of business executives found that 76 percent of them check their LinkedIn accounts daily.
LinkedIn Sales Navigator delivers impressive results
LinkedIn reports that 89% of B2B marketers use the business social media platform for lead generation. Also, 62% say it generates leads. That’s two times more than the next-highest social channel. In addition, LinkedIn reports that on average, social selling leaders see the following results:
- 45% more opportunities created
- 51% greater likelihood to achieve their quota
- 80% more productivity
- 3X more likely to go to club
LinkedIn is adept at targeting your audience
Marketing on LinkedIn gives you the ability to go beyond reaching companies based on generalized demographic elements like geographic location and professional interests. With LinkedIn, you’re able to target your audience based on micro demographic criteria like location, current company, past company, industry, profile language, non-profit interests and school. No wonder LinkedIn delivers such high conversion rates!
Want Best Results? Link up with LinkedIn
Does the success of your business depend on continuously receiving quality leads? Then, you might want to think twice about using an untested supplier. Sometimes it makes sense to go with the market leader. LinkedIn.
Welcome to the LinkedIn Targeted Sales Generator™ from Spearhead Sales & Marketing. Spearhead equips companies with a relationship building and sales system. The model works by implementing programs that are technology enabled, creatively executed and strategically deployed.
For more information and to get started on this tried-and-proven lead generation program, visit the LinkedIn Targeted Sales Generator now.